Press Release Gulf Sotheby's International Realty X Maison Privee

Posted On: 20 08 2019

Gulf Sotheby’s International Realty signs a USD$100m Palm Jumeirah portfolio management deal with Maison Privee, Dubai’s leading luxury vacation rental provider.

  Maison Privee’s Luxury Hospitality Portfolio will grow by $100M through this preferred partner relationship with Gulf Sotheby’s International Realty.

As the leading luxury real estate firm of the region, Gulf Sotheby’s International Realty has access to some of the most discerning and high profile clients and is always pushing towards maximizing the revenue potential of the properties it represents. Through a preferred partner relationship with the region’s top luxury vacation rental firm Maison Privee, Gulf Sotheby’s International Realty has signed a USD$100 million worth rental management deal of Signature Villas on the Palm Jumeirah that will significantly increase asset value for our exclusive clientele. This partnership also solidifies Maison Privee as the largest short-term rental operator on the Palm Jumeirah and delivers on its aspiration to be the largest operator of luxury properties in the UAE.

The Dubai-based hospitality technology firm and leading vacation rentals provider in the luxury hospitality sector, Maison Privee, brings an innovative approach to luxury short term accommodation experiences. The concept combines the service and convenience of a premium hotel with the privacy and comfort of home. Co-founded two years ago by Rami Shamaa and Paul Mallee, Maison Privee offers authentic luxury stays in outstanding locations with stunning views of Dubai’s skyline. 

Maison Privee selects its properties based on location, views, quality, and facilities. ‘Our focus is on growing our portfolio of luxury and unique properties whilst ensuring that our guest experience continues to ‘wow’ at every touchpoint’ said Paul Mallee, Co-Founder and Managing Director.

“Implementation of a very strong hotel-like corporate structure, IT stack, and unique operating model has been fundamental to positioning us for such growth”, said Rami Shamaa, Co-Founder and Managing Director. “With the right structures in place, Maison Privee can expand its portfolio both in Dubai and internationally and is actively exploring expansion through acquisition or partnership’, Rami continues. 

Commenting on the deal, George Azar, Chairman of Gulf Sotheby’s International Realty said ‘Working with the Maison Privee team is a great added value opportunity for our clients. The ability to extract increased revenues from assets through leveraging the demand for short term rentals makes a lot of sense in this market. We look forward to working closely with the Maison Privee team to grow the number of clients referred to them’.

Maison Privee has invested heavily in building the right team and infrastructure to support accelerated growth in its portfolio and its ability to serve its guests. Gulf Sotheby’s International Realty is pleased to work with a high caliber brand such as Maison Privee to help create more value for our exclusive clientele with extraordinary levels of service and unrivaled marketing avenues.

About Maison Privee

Due to the growth in demand for short-term vacation rentals in Dubai, Maison Privee was founded in March 2017 as a virtual hotel brand offering high standards of accommodation and service focused on corporate visitors and discerning tourists. ​In April 2018, the company closed its Series A funding round at USD $4 million and are now rapidly expanding their portfolio of properties.  

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